The growth map : economic opportunity in the BRICs and beyond / O'Neill, Jim, author.

Introduction -- 1. The nature of strategic marketing --Section 1: Market opportunity analysis --2

Map the mobile opportunity -- Develop your mobile strategy -- Start simple -- SMS -- Maximize reach

every moment provides an opportunity for creativity that will enhance our lives. InGenius is filled with

instant -- Every crisis is an opportunity.

opportunity -- The ecosystem for wealth creation -- Reducing corruption : transaction governance capacity

Introduction -- Part One: Opportunity -- Part Two: Legacy -- Epilogue -- Notes -- Acknowledgements

Introduction -- 1. The nature of strategic marketing --Section 1: Market opportunity analysis --2

(forced connection) -- Circle of opportunity (forced connection) -- Ideatoons (pattern language) -- Clever

services for the BOP ; BOP : a global opportunity ; The ecosystem for wealth creation ; Reducing corruption

the future -- A global business opportunity -- Conclusion.

4. New directions. The opportunity for renewal -- Appendix A : Short short screenplays. Vincent