Business research methods / Cooper, Donald R.

Business research methods Cooper, Donald R.

Developing and writing a business research proposal by Jakobowitz, Kasey

Research methods for business and social science students / Adams, John.

Research methodology for the business and administrative sciences / Welman, J. C. (Johannes

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-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business-to-business

relationships -- Analyzing consumer markets -- Analyzing business markets -- Tapping into global markets

research. What is user research? -- What isn't user research / -- How many users do you need? -- How to ask

Marketing research / Wiid, Jan.

The media handbook : a complete guide to advertising media selection, planning, research, and

-- International marketing -- Marketing in emerging and developing countries -- Leadership in marketing -- Business-to-business