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Print
by 
Louw, Willem.
Format: 
Books
Publication Date 
2016
Excerpt: 
Advertising. 2 / Louw, Willem.
Available: Copies:
2. 
Cover image for Advertising & IMC : principles & practice
by 
Moriarty, Sandra E. (Sandra Ernst), author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Advertising & IMC : principles & practice / Moriarty, Sandra E. (Sandra Ernst), author.
Available: Copies:
3. 
Cover image for Creative strategy in advertising.
by 
Drewniany, Bonnie L.
Format: 
Books
Publication Date 
2013
Excerpt: 
Creative strategy in advertising. Drewniany, Bonnie L.
Available: Copies:
4. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C., author.
Available: Copies:
5. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
Available: Copies:
6. 
Cover image for The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Format: 
Books
Publication Date 
2011
Excerpt: 
The fundamentals of creative advertising / Burtenshaw, Ken.
Available: Copies:
7. 
Cover image for Advertising creative : strategy, copy, design
by 
Altstiel, Tom, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Advertising creative : strategy, copy, design / Altstiel, Tom, author.
Available: Copies:
8. 
Cover image for Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
Available: Copies:
9. 
Cover image for Integrated marketing communications in advertising and promotion
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
Available: Copies:
10. 
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising
by 
Rowles, Daniel, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
advertising / Rowles, Daniel, author.
Available: Copies:
11. 
Cover image for The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns
by 
Barry, Pete (Pete S.), author.
Format: 
Books
Publication Date 
2016
Excerpt: 
The advertising concept book : think now, design later : a complete guide to creative ideas
Available: Copies:
12. 
Cover image for The media handbook : a complete guide to advertising media selection, planning, research, and buying
by 
Katz, Helen E.
Format: 
Books
Publication Date 
2014
Excerpt: 
The media handbook : a complete guide to advertising media selection, planning, research, and
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