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1.

To capture and filter information into brand intelligence

To capture and filter information into brand intelligence

Format:

Books

Publication Date

2025 2024 2023 2022 2021

Excerpt:

Branding (Marketing)

Available: Copies:

2.

Brand management : A South African Perspective

Brand management : A South African Perspective

by

Cunningham, Nicole author.

Format:

Books

Publication Date

2021

Excerpt:

Branding (Marketing)

Available: Copies:

3.

Cover image for Marketing fashion : strategy, branding and promotion

Marketing fashion : strategy, branding and promotion

by

Posner, Harriet, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1077610&site=ehost-live

Format:

Books

Publication Date

2015

Excerpt:

Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.

Available: Copies:

4.

Cover image for Fundamentals of branding

Fundamentals of branding

by

Du Toit, Michael, editor.

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670763&site=ehost-live&scope=site

Format:

Books

Publication Date

2013

Excerpt:

Branding (Marketing)

Available: Copies:

5.

The brand book : how to build a profitable brand : fast, effectively and efficiently

by

Oosthuizen, Thomas Henry.

Format:

Books

Publication Date

2013

Excerpt:

Branding (Marketing) -- South Africa.

Available: Copies:

6.

Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

by

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Branding (Marketing)

Available: Copies:

7.

Cover image for Destination brands : managing place reputation

Destination brands : managing place reputation

by

Morgan, Nigel.

Format:

Books

Publication Date

2011

Excerpt:

Morgan, Nigel. Destination branding.

Available: Copies:

8.

Cover image for Destination branding : creating the unique destination proposition

Destination branding : creating the unique destination proposition

by

Morgan, Nigel.

Format:

Books

Publication Date

2010

Excerpt:

Destination branding : creating the unique destination proposition / Morgan, Nigel.

Available: Copies:

9.

Brand leadership

by

Aaker, David A.

Format:

Books

Publication Date

2009 2000

Excerpt:

Branding (Marketing)

Available: Copies:

10.

Cover image for Perspectives on branding

Perspectives on branding

by

Miletsky, Jason I.

Format:

Books

Publication Date

2009

Excerpt:

Branding (Marketing) -- Case studies.

Available: Copies:

11.

Cover image for BrandDigital : simple ways top brands succeed in the digital world

BrandDigital : simple ways top brands succeed in the digital world

by

Adamson, Allen P.

Format:

Books

Publication Date

2009 2008

Excerpt:

Branding (Marketing)

Available: Copies:

12.

Joël Desgrippes and Marc Gobé on the emotional brand experience

by

Desgrippes, Joël.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html

Format:

Books

Publication Date

2007

Excerpt:

Branding (Marketing)

Available: Copies:

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Pritchard, Annette.

(2)

Aaker, David A.

(1)

Adamson, Allen P.

(1)

Cunningham, Nicole author.

(1)

Desgrippes, Joël.

(1)

Du Toit, Michael, editor.

(1)

Duncan, Tom (Thomas R.)

(1)

Erdis, Cindy, editor.

(1)

(1)

(1)

Joachimsthaler, Erich, 1956-

(1)

Lenderman, Max.

(1)

Lindström, Martin, 1970-

(1)

Miletsky, Jason I.

(1)

Morgan, Nigel. Destination branding.

(1)

Oosthuizen, Thomas Henry.

(1)

Posner, Harriet, author.

(1)

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(1)

Smith, Genevieve.

(1)

Format

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Branding (Marketing)

(13)

Brand name products.

(5)

Brand name products -- Management.

(3)

Advertising -- Tourism.

(2)

Tourism -- Marketing.

(2)

Advertising -- Fashion.

(1)

Brand choice -- Psychological aspects.

(1)

(1)

Brand name products -- Case studies.

(1)

Brand name products -- Marketing -- Management.

(1)

Brand name products -- Marketing.

(1)

Brand name products -- South Africa -- Management.

(1)

Branding (Marketing) -- Case studies.

(1)

Branding (Marketing) -- South Africa.

(1)

Clothing trade.

(1)

Commercial art -- Psychological aspects.

(1)

Consumer behavior.

(1)

Consumers -- Psychology.

(1)

Desgrippes Gobé.

(1)

Fashion merchandising.

(1)

Internet marketing.

(1)

Marketing -- Psychological aspects.

(1)

Neuromarketing.

(1)

New products -- Management.

(1)

(1)

Success in business -- South Africa.

(1)

Success in business.

(1)

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