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1. 
Cover image for Advertising media planning : a brand management approach
Advertising media planning : a brand management approach
by 
Kelley, Larry D., 1955-
EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2015
Excerpt: 
, including: International advertising Campaign evaluation The changing role of media planning in agencies, to
Available: Copies:
2. 
Cover image for Global communication : theories, stakeholders, and trends
Global communication : theories, stakeholders, and trends
by 
McPhail, Thomas L., author.
Cover http://swbplus.bsz-bw.de/bsz403921597cov.htm
Format: 
Books
Publication Date 
2014
Excerpt: 
Communication -- International cooperation.
Available: Copies:
3. 
Cover image for Surviving the SA media : building bridges to make the media more accessible
Surviving the SA media : building bridges to make the media more accessible
Surviving the SA media : building bridges to make the media more accessible
by 
Scher, Marion.
Format: 
Books
Publication Date 
2009
Excerpt: 
communication and the media -- Social media and what they mean to you -- Dealing with the international press
Available: Copies:
4. 
Cover image for Joël Desgrippes and Marc Gobé on the emotional brand experience
Joël Desgrippes and Marc Gobé on the emotional brand experience
by 
Desgrippes, Joël.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011069.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2007011069-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0713/2007011069-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Desgrippes Gobe international teams have designed and developed to drive their clients' success."--Jacket.
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