Viable business strategies : a fieldbook for leaders
Title:
Viable business strategies : a fieldbook for leaders
Author:
Ungerer, Marius.
ISBN:
9781869221676
Personal Author:
Edition:
3rd rev. ed.
Publication Information:
Randburg : Knowres Pub., 2011.
Physical Description:
xx, 350 pages : illustrations ; 24 cm
Contents:
The philosophy of strategy -- Thinking about the future -- Developing strategic options and choices -- Defining a strategic architecture for the competitive landscape -- Ensuring a robust business model -- Strategy execution -- Facilitating the strategic conversation.