Search Results for Marketing international.

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9 Results Found

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Consumer culture theory

Arnould, Eric J., éditeur intellectuel.

Format:

Regular print

Publication Date

2023

Excerpt:

, reflective tasks and international case studies to help aid theoretical understanding and critical thinking

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

Format:

Books

Publication Date

2021

Excerpt:

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1717689&site=ehost-live

Format:

Books

Publication Date

2017

Excerpt:

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

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Essentials of marketing research.

Babin, Barry J., author.

Format:

Books

Publication Date

2016

Excerpt:

Essentials of marketing research. Babin, Barry J., author.

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Advertising media planning : a brand management approach

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

Marketing.

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Customer relationship management : concepts and technologies

Buttle, Francis.

Format:

Books

Publication Date

2015

Excerpt:

as relationship marketing, database marketing or key account management, the book is equally valuable

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Understanding cross-cultural management

Browaeys, Marie-Joëlle.

Format:

Books

Publication Date

2015

Excerpt:

-- Culture and international marketing management -- Cultural diversity in organisations -- Culture And

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Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957- editor.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.

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Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

Integrated marketing communications / Ouwersloot, Hans.

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