, bureaucracy and social movements -- Media and technology -- Health, disease and care -- Sport and society

processing -- 4. Consumer perceptions -- 5. Personality -- 6. Consumer attitudes -- 7. Social class

, including new coverage on online, social media, mobile, and other digital technologies. MyMarketingLab for

social class -- Chapter 6. Personal characteristics -- Chapter 7. Customer perception and learning

Sports -- Social aspects -- Africa, Southern.

-- Consumer perceptions -- Personality -- Consumer attitudes -- Social class, reference groups and the

Consumer Effort -- Post-Decision Processes -- The Consumer's Culture -- Consumer Diversity -- Social Class