Cover image for Fundamentals of modern marketing
Fundamentals of modern marketing
Title:
Fundamentals of modern marketing
Author:
Cundiff, Edward W.
ISBN:
9780133413885
Personal Author:
Edition:
3d ed.
Publication Information:
Englewood Cliffs, N.J. : Prentice-Hall, ©1980.
Physical Description:
xiv, 462 pages : illustrations ; 24 cm
Subject Term: