Title:
Mastering marketing
Author:
Foster, Douglas, 1928-
ISBN:
9780333371954
9780333382912
Personal Author:
Edition:
2nd ed.
Publication Information:
London : Macmillan Education, 1984 (1986 [printing])
Physical Description:
xiii, 326 pages : illustrations ; 22 cm.
Series:
Macmillan master series
Macmillan master series.
General Note:
Previous edition: 1982.
Subject Term: