Format:
Books
Publication Date
2025 2024 2023 2022 2021
Excerpt:
Market place : an insight into advertising, marketing, research, sales promotion.
by
Perreault, William D.
Format:
Books
Publication Date
1996
Excerpt:
-- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion
by
Macleod, Guy.
Format:
Books
Publication Date
1995
Excerpt:
. The product or service. Pricing and promotion. Promotion and advertising. Cost of promotion. Product
by
McDonald, Malcolm.
Format:
Books
Publication Date
1995
Excerpt:
objectives and strategies -- 7. The communication plan: 1 The advertising and sales promotion plans -- 8. The
by
Buzzell, Robert D. (Robert Dow), 1933-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006948669&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006948669&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1302113&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=006948669&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1302113&custom_att_2=simple_viewer
Format:
Books
Publication Date
1995
Excerpt:
can counter gray market imports / Can sales promotion go global? / Hoover : multinational product
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
1995
Excerpt:
Sales promotion.
by
Schoell, William F.
Format:
Books
Publication Date
1995
Excerpt:
Logistics. Ch. 14. Retailing --Sect. V. Promotion. Ch. 15. The Promotion Effort. Ch. 16. Advertising. Ch. 17
by
Kotler, Philip.
Table of contents http://www.gbv.de/dms/bowker/toc/9780135561508.pdf
Format:
Books
Publication Date
1988
Excerpt:
promotion mix strategies -- Designing effective advertising programs -- Designing sales promotion and public
by
Miller, Robert B. (Robert Bruce), 1931-
Format:
Books
Publication Date
1988
Excerpt:
Sales promotion.