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1. 
Cover image for Essentials of marketing
Essentials of marketing
Essentials of marketing
by 
McCarthy, E. Jerome (Edmund Jerome)
Format: 
Books
Publication Date 
1991
Excerpt: 
Essentials of marketing / McCarthy, E. Jerome (Edmund Jerome)
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2. 
Cover image for Basic marketing : a managerial approach
Basic marketing : a managerial approach
Basic marketing : a managerial approach
by 
McCarthy, E. Jerome (Edmund Jerome)
Format: 
Books
Publication Date 
1990
Excerpt: 
Basic marketing : a managerial approach / McCarthy, E. Jerome (Edmund Jerome)
Available: Copies:
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