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1. 
Cover image for Advertising and sales promotion strategy
Advertising and sales promotion strategy
by 
Tellis, Gerard J., 1950-
Inhaltsverzeichnis Advertising and sales promotion strategy
Format: 
Books
Publication Date 
1998 1997
Excerpt: 
Information and Argument. Persuasion with Emotion: Use of Drama, Humor and Music. Persuasion Using Endorsers
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2. 
Cover image for The global jukebox : the international music industry
The global jukebox : the international music industry
by 
Burnett, Robert, 1956-
Format: 
Books
Publication Date 
1996
Excerpt: 
Music trade.
Available: Copies:
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