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1. 
Cover image for The 22 irrefutable laws of advertising (and when to violate them)
by 
Newman, Michael.
Format: 
Books
Publication Date 
2004
Excerpt: 
Trott) -- The Law of Emotion (John Shaw) -- The Law of Love (Kevin Roberts) -- The Law of Experience
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2. 
Cover image for A first look at communication theory
by 
Griffin, Emory A.
Format: 
Books
Publication Date 
2003
Excerpt: 
model of Richard Petty & John Cacioppo -- Cognitive dissonance theory of Leon Festinger -- Functional
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by 
Shoemaker, Donald J.
Format: 
Books
Publication Date 
2003
Excerpt: 
- ) -- Clifford Shaw (1896-1957) -- Society for the Prevention of Cruelty to Children -- Edwin H. Sutherland (1853
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4. 
Cover image for The new Europe : economy, society, and environment
by 
Pinder, David.
Format: 
Books
Publication Date 
1998
Excerpt: 
retailing: dynamics, restructuring and development issues / John Dawson and Steve Burt -- 10. Tourism and
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