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1. 
Cover image for Who says elephants can't dance? : inside IBM's historic turnaround
Who says elephants can't dance? : inside IBM's historic turnaround
by 
Gerstner, Louis V.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html
Format: 
Books
Publication Date 
2002
Excerpt: 
International Business Machines Corporation -- Management.
Available: Copies:
2. 
Cover image for Strategic marketing problems : cases and comments
Strategic marketing problems : cases and comments
by 
Kerin, Roger A.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016575093&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing -- Management -- Case studies.
Available: Copies:
3. 
Cover image for Planning and managing public relations campaigns
Planning and managing public relations campaigns
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Planning and managing public relations campaigns / Gregory, Anne.
Available: Copies:
4. 
Cover image for Streetwise business letters : 2,500 professionally written letters that will bring success to your business
Streetwise business letters : 2,500 professionally written letters that will bring success to your business
by 
Woods, John A.
Format: 
Books
Publication Date 
1999
Excerpt: 
new management after old management rejection -- Asking for a testimonial letter -- Avoiding a
Available: Copies:
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