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000IIE
Print
1. 
Cover image for Economic foundations of strategy
by 
Mahoney, Joseph T.
Format: 
Books
Publication Date 
2005
Excerpt: 
shows the interrelationships of five major theories of the firm: behavioral theory; transaction costs
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2. 
Cover image for Strategy, economic organization, and the knowledge economy : the coordination of firms and resources
by 
Foss, Nicolai J., 1964-
Format: 
Books
Publication Date 
2005
Excerpt: 
-- The resource-based view -- Knowledge-based views of the firm -- Strategy, resources, and transaction
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3. 
Cover image for Internet marketing : readings and online resources
by 
Richardson, Paul, 1962-
Format: 
Books
Publication Date 
2001
Excerpt: 
marketing". This term describes how marketers are using the Internet to decrease transaction costs, improve
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