Search Results for Television commercials.

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5 Results Found

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Contemporary advertising

Arens, William F.

Format:

Books

Publication Date

2004

Excerpt:

: television and radio -- Using digital interactive media and direct mail -- Using out-of-home, exhibitive, and

Available: Copies:

Advertising by design : creating visual communications with graphic impact

Landa, Robin.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009412.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley047/2004009412.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004009412.html

Format:

Books

Publication Date

2004

Excerpt:

typography -- Flexibility : the ad campaign and creativity -- Copy -- Beyond print media : television

Available: Copies:

Hey, Whipple, squeeze this : a guide to creating great ads

Sullivan, Luke.

Table of contents http://catdir.loc.gov/catdir/toc/wiley032/2003267430.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003267430.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2003267430.html

Format:

Books

Publication Date

2003

Excerpt:

: some advice on making television commercials -- Radio is hell, but it's a dry heat : some advice on

Available: Copies:

Selling the five rings : the International Olympic Committee and the rise of Olympic commercialism

Barney, Robert Knight, 1932-

Format:

Books

Publication Date

2002

Excerpt:

Selling the five rings : the International Olympic Committee and the rise of Olympic commercialism /

Available: Copies:

Contemporary advertising

Arens, William F.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

commercials -- Creative strategy and the creative process -- Creative execution: art and copy -- Producing ads

Available: Copies:

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