The media student's book

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Title:

The media student's book

Author:

Branston, Gill.

ISBN:

9780415256100

9780415256117

Personal Author:

Branston, Gill.

Edition:

3rd ed.

Publication Information:

London ; New York : Routledge, 2003.

Physical Description:

xvii, 535 pages : illustrations ; 26 cm

Contents:

Meanings and media -- Case study: analysing images -- Narratives -- Case study: psycho and news narratives -- "Genres", and other classifications -- Case study: Buffy the Vampire Slayer -- Questions of representation -- Case study: stardom and celebrity -- Ideologies and power -- Case study: news -- Audiences -- Case study: selling audiences -- Institutions -- Case study: television as industry and institution -- Industries -- Case study: the music industry, technology and synergy -- Research -- Production organisation -- Production techniques -- Distribution, promotion and selling advertising space -- Case study: the British film industry -- Advertising and branding -- Postmodernisms -- Globalisation -- Technologies -- Realisms -- Regulation.

Subject Term:

Mass media.

Added Author:

Stafford, Roy.

Electronic Access:

Table of contents Kostenfrei

Copies:

Available:*

Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168015708395	302.23 B821M 2003	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015710185	302.23 B821M 2003	5	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168015708403	302.23 B821M 2003	6	Searching... Unknown
Searching... 1:VCSD	1:GEN-BOOK	000050102	302.23 BRA	1	Searching... Unknown
Searching... 1:VGBDX	1:GEN-BOOK	000007260	302.23 BRA	1	Searching... Unknown

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Summary

This is a comprehensive introduction for students of media studies on A-Level, BTEC, City and Guilds, GNVQ and undergraduate courses. It covers all the key topics they will encounter, with notes on key terms and references. covering all the key topics and providing a detailed and accessible guide to concepts and debates. The third edition has been thoroughly revised and updated throughout with examples and expanded coverage of important issues in media studies.