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1. 
Cover image for Theories of human communication
by 
Littlejohn, Stephen W.
Format: 
Books
Publication Date 
2011
Excerpt: 
The Cybernetic Tradition -- Information-Integration Theory -- Theory of Cognitive Dissonance
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2. 
Cover image for Universal principles of design : 125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design
by 
Lidwell, William.
Format: 
Books
Publication Date 
2010
Excerpt: 
dissonance -- Color -- Common fate -- Comparison -- Confirmation -- Consistency -- Constancy -- Constraint
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3. 
Cover image for The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
formation as starting points -- The theory of social comparisons -- The theory of cognitive dissonance
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4. 
Cover image for Stalking the black swan : research and decision making in a world of extreme volatility
by 
Posner, Kenneth A.
Format: 
Books
Publication Date 
2010
Excerpt: 
to cognitive dissonance -- Mitigating information asymmetry -- Mapping from simple ideas to complex
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5. 
Cover image for Taking sides. Clashing views in social psychology
by 
Nier, Jason A.
Format: 
Books
Publication Date 
2010
Excerpt: 
cognitive dissonance explain why behavior can change attitudes? -- Are self-esteem programs misguided
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