Focus groups : theory and practice / Stewart, David W.

Focus groups : a practical guide for applied research / Krueger, Richard A.

Field methods for academic research - interviews, focus groups and questionnaires in business and

, procurement, and stakeholder management as well as all five process groups -- initiating, planning, executing

, procurement, and stakeholder management as well as all five process groups -- initiating, planning, executing

-- Collectivism and Individualism -- Democracy and Totalitarianism -- Country Focus Venezuela under Hugo Chavez

-- Surveys -- Card sorting -- Focus groups -- Field studies -- Evaluation methods -- Wrapping up.

groups -- 12. Field work: Ethnography and observation -- 13. Gathering data for secondary analysis -- 14

. Focus Groups / B. Kandola -- In Symon, G. & Cassell, C. (eds.) Qualitative Organizational Research 2/e

Session -- Debriefing -- Written Report -- Disadvantages of Focus Groups -- Online Qualitative Research

Generating data -- 5.Interviews -- 6.Focus groups -- 7.Ethnography -- 8.Other sources of qualitative data

.Ethnography and Participant Observation -- 18.Focus Groups -- 19.Unobtrusive Measures -- 20.Secondary Analysis