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Social media, brand image and Statistics South Africa : an exploration of Twitter's role in enhancing a government department's brand image

Botha, Levina J.

Format:

Manuscript

Publication Date

2016

Excerpt:

Social media, brand image and Statistics South Africa : an exploration of Twitter's role in

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Exploring Marie Claire's use of Twitter as a brand relationship tool during the R30 per day scandal : a case study

Sanasy, Asesha.

Format:

Manuscript

Publication Date

2016

Excerpt:

Exploring Marie Claire's use of Twitter as a brand relationship tool during the R30 per day scandal

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The pros and cons of marketing brands on Twitter using Coca Cola's "#shareacoke" campaign and BiC's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users

Gaffoor, Shaakir.

Format:

Manuscript

Publication Date

2016

Excerpt:

's "Women's Day" campaign : a comparative study adn brand impact analysis on South African Twitter users /

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Evaluating the success of real-time content marketing on Twitter during live sporting events

Rangasamy, Rikashni.

Format:

Manuscript

Publication Date

2015

Excerpt:

Evaluating the success of real-time content marketing on Twitter during live sporting events /

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Evaluating the success of real-time content marketing on twitter during live sporting events

Rangasamy, Rikashni.

Format:

Manuscript

Publication Date

2015

Excerpt:

Evaluating the success of real-time content marketing on twitter during live sporting events /

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Cover image for Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

Twitter as a tool for revolution : a study into how social movement organisations in South African universities use social media as a means of branding

Van Wyk, Shannon Roxanne.

Format:

Manuscript

Publication Date

2015

Excerpt:

Twitter as a tool for revolution : a study into how social movement organisations in South African

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Social media : a critical introduction

Fuchs, Christian, 1976- author.

Format:

Books

Publication Date

2017 2014

Excerpt:

Search Engine? -- 7. Facebook: Surveillance in the Age of Edward Snowden -- 8. Twitter and Democracy: A

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Android 6 for programmers : an app-driven approach, 3/E

Deitel, Paul J., author.

Format:

Books

Publication Date

2016

Excerpt:

-- Cannon game app -- WeatherViewer app -- Twitter searches app -- Address book app -- Google Play and app

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Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly

Scott, David Meerman, author.

Contributor biographical information https://www.loc.gov/catdir/enhancements/fy1613/2015018031-b.html
Publisher description https://www.loc.gov/catdir/enhancements/fy1613/2015018031-d.html
Table of contents only https://www.loc.gov/catdir/enhancements/fy1613/2015018031-t.html

Format:

Books

Publication Date

2015

Excerpt:

Marketing, and Newsjacking; and offers the latest on social networks such as YouTube, Twitter, Facebook

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10.

101 ways to make learning active beyond the classroom

Biech, Elaine.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118971987.jpg

Format:

Books

Publication Date

2015

Excerpt:

Twitter, coaching virtually, encouraging informal learning, opening i nteractive virtual learning sessions

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11.

Marketing with social media : 10 easy steps to success for business

Coles, Linda author.

Format:

Books

Publication Date

2015

Excerpt:

This is your step-by-step guide to using Facebook, LinkedIn, Twitter, Google+, Pinterest and

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12.

News and politics : the rise of live and interpretive journalism

Cushion, Stephen author.

Format:

Books

Publication Date

2015

Excerpt:

content and social media platforms - including Twitter and Buzzfeed - enhance or weaken democratic culture

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