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Cover image for Internet marketing : integrating online & offline strategies

Internet marketing : integrating online & offline strategies

Internet marketing : integrating online & offline strategies

by

Zahay, Debra L., author.

Format:

Books

Publication Date

2018

Excerpt:

advertising -- Mobile marketing -- Demand generation and conversion in B2B markets -- Customer relationship

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2.

Cover image for Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

Rise of the social media influencers : an investigation into the emergence of online super influencers and the subsequent implications for marketing strategy

by

Sakutukwa, Anesu.

Format:

Manuscript

Publication Date

2016

Excerpt:

Value generation

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3.

Cover image for Design thinking for visual communication

Design thinking for visual communication

by

Ambrose, Gavin, author.

Cover image http://www.netread.com/jcusers2/bk1388/714/9781472572714/image/lgcover.9781472572714.jpg

Format:

Books

Publication Date

2015

Excerpt:

. Identifying drivers ; Information gathering ; Target groups ; Samples and feedback -- Idea generation. Basic

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