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1. 
Cover image for Interaction design : beyond human-computer interaction
by 
Sharp, Helen, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Computing and Emotional AI; 6.6 Persuasive Technologies and Behavioral Change; 6.7 Anthropomorphism; Summary
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2. 
Cover image for Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
: Anthropomorphic Marketing -- Persuasiveness of Anthropomorphic Marketing -- Theoretical Explanations -- ThinkBox
Available: Copies: