YouTube and TikTok, content-marketing, social media, digital campaigns, as well as traditional television

-- Critical perspectives of African journalism -- Broadcasting, television and the digital shift in

-- Print and digital newspapers -- Magazines -- Recorded music -- Radio -- Film and video -- Television

, gaming, and digital humanities. Each chapter includes an intellectual history of a particular method or

social media tactics : Strategy for owned media; Publications; Direct mail; Electronic mail; Digital

-- Evaluation of media: television and radio -- Evaluation of media: magazines and newspapers -- Support media

Integrated services digital networks.

drum -- Film : the seventh art -- Television : the zoo -- Public relations : spin cycle -- pt. 3. Media