Business the Amazon.com way : secrets of the world's most astonishing Web business
Title:
Business the Amazon.com way : secrets of the world's most astonishing Web business
Author:
Saunders, Rebecca.
ISBN:
9781841120546
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Publication Information:
Dover, NH : Capstone US, 1999.
Physical Description:
ix, 213 pages ; 24 cm.
Series:
Big shots
Big shots.
Contents:
Introduction: The Sam Walton of the Web Live and Breathe E-Commerce Fill the Place with Entrepreneurs Focus Brand the Site Get and Keep Customers by Offering Great Value Develop Unbeathable Logistics Stay Lean Practise Technoleverage Innovation and Enlightened Adaptation Grow with the Best
Abstract:
Describes the key principles responsible for the success of amazon.com, and discusses the fundamentals of electronic commerce.
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