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1. 
Cover image for Hey whipple, squeeze this : the classic guide to creating great advertising
by 
Sullivan, Luke, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
, radio, print and outdoor ads"--
Available: Copies:
2. 
Cover image for The copywriter's handbook : a step-by-step guide to writing copy that sells
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
public relations materials -- Writing TV and radio commercials -- Writing web sites -- Writing landing
Available: Copies:
3. 
Cover image for Creative strategy in advertising
by 
Drewniany, Bonnie L., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Radio : can you see what I'm saying? -- Television : the power of sight, sound, and motion -- Direct
Available: Copies:
4. 
Cover image for The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns
by 
Barry, Pete (Pete S.)
Format: 
Books
Publication Date 
2012
Excerpt: 
ideas -- TV -- Ambient -- Interactive -- Copy -- Radio -- Integrated -- Execution -- Presenting and
Available: Copies:
5. 
Cover image for Hey, Whipple, squeeze this : a guide to creating great ads
by 
Sullivan, Luke.
Format: 
Books
Publication Date 
2003
Excerpt: 
: some advice on making television commercials -- Radio is hell, but it's a dry heat : some advice on
Available: Copies:
6. 
Cover image for Hey, Whipple, squeeze this! : a guide to creating great ads
by 
Sullivan, Luke.
Format: 
Books
Publication Date 
1998
Excerpt: 
write and produce successful ads for print, TV, radio, billboards, and more, while regaling you with
Available: Copies: