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1. 
Cover image for Promo 2
by 
O'Guinn, Thomas.
Format: 
Books
Publication Date 
2013
Excerpt: 
Promo 2 / O'Guinn, Thomas.
Available: Copies:
by 
Cabinet STRATEGIES! (Cameroon)
Format: 
Books
Publication Date 
1986
Excerpt: 
The creative advertising of France : no. 2 / Cabinet STRATEGIES! (Cameroon)
Available: Copies:
by 
Duncan, Tom (Thomas R.). Principles of advertising & IMC. 2nd ed.
Format: 
Books
Publication Date 
2008
Excerpt: 
Duncan, Tom (Thomas R.). Principles of advertising & IMC. 2nd ed.
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by 
Mulder, D. (Dalmé)
Format: 
Books
Publication Date 
2025
Excerpt: 
2
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5. 
Cover image for Bottom-up marketing
by 
Ries, Al.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
2
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by 
Gowpall, Yathika.
Format: 
Books
Publication Date 
2024
Excerpt: 
2
Available: Copies:
7. 
Cover image for Marketing communications
by 
Egan, John, 1952- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
2
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8. 
Cover image for Advertising creative : strategy, copy, and design
by 
Altstiel, Tom, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
2
Available: Copies:
9. 
Cover image for Digital storytelling for brands
by 
Tombleson, Bridget, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
2
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10. 
Cover image for Advertising & promotion
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
2
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11. 
Cover image for Principles of strategic communication
by 
Holtzhausen, Derina Rhoda, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
1. Introduction to the Theory of Strategic Communication -- 2. Careers in Strategic Communication
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