Search Results for Business strategy.

1.

Advertising & promotion

by

Hackley, Christopher E., author.

Format:

Books

Publication Date

2021

Excerpt:

-- Communication strategy and advertising strategy -- Advertising strategy and creative development -- Media and

Available: Copies:

2.

Advertising creative : strategy, copy, design

by

Altstiel, Tom, author.

Format:

Books

Publication Date

2017

Excerpt:

Advertising creative : strategy, copy, design / Altstiel, Tom, author.

Available: Copies:

3.

Advertising and integrated brand promotion

by

O'Guinn, Thomas C.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html

Format:

Books

Publication Date

2015

Excerpt:

strategy to life with more dynamic visuals and graphic examples than ever before. Today's most contemporary

Available: Copies:

4.

Advertising creative : strategy, copy, design

by

Altstiel, Tom.

Format:

Books

Publication Date

2013

Excerpt:

Advertising creative : strategy, copy, design / Altstiel, Tom.

Available: Copies:

5.

Advertising and promotions : an integrated brand approach

by

Semenik, Richard J.

Format:

Books

Publication Date

2012

Excerpt:

-- Managing creativity in advertising and integrated brand promotion -- Creative message strategy -- Executing

Available: Copies:

6.

Advertising creative : strategy, copy + design

by

Altstiel, Tom.

Format:

Books

Publication Date

2010

Excerpt:

Advertising creative : strategy, copy + design / Altstiel, Tom.

Available: Copies:

7.

Advertising strategy : creative tactics from the outside/in

by

Altstiel, Tom.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/2005012623-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0659/2005012623-d.html

Format:

Books

Publication Date

2006

Excerpt:

Advertising strategy : creative tactics from the outside/in / Altstiel, Tom.

Available: Copies:

8.

Guerrilla marketing in 30 days : a 30 day tactical plan to maximize profits and increase customers

by

Levinson, Jay Conrad.

Format:

Books

Publication Date

2005

Excerpt:

. Business networking -- Day 13. Strategic alliances and fusion marketing -- Day 14. Direct selling -- Day 15

Available: Copies:

9.

Advertising : principles & practice

by

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

Available: Copies:

10.

Advertising : principles & practice

by

Wells, William, 1926-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2000 1999

Excerpt:

. Advertising Background, Planning, and Strategy. 4. The Consumer Audience. 5. Account Planning and Research. 6

Available: Copies:

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