Marketing your own business / Baptiste, Annie.

Small business marketing for dummies / Schenck, Barbara Findlay.

Strategic creativity : a business field guide to advertising, branding, and design / Landa, Robin

How to market, advertise, and promote your business or service in your own backyard / Egelhoff, Tom.

cutting-edge topics, including global, social media, business-to-business, in-house, and small agency

humanities-based models with business theory. It provides learners with a clear understanding of the creative

advertising, including business, socio-cultural, media studies and consumer culture theory perspectives. Along

Business communication.

Part one: the framework of brand management: Brand management as a business discipline-- Marketing

Advertising and integretrated brand promotion in business and society -- Analyzing the environment

's-eye -- Business-to-business: selling along the supply chain -- Survival guide: landing your first job and thriving.

results in advertising and business today.