8 Results Found
00000000IIE
1.
by
Hackley, Christopher E., author.
Format:
Books
Publication Date
2021
Excerpt:
) -- Advertising on social media -- Ethics and regulation of social media advertising (SMA) -- Digital advertising
2.
by
Hackley, Christopher E., author.
Format:
Books
Publication Date
2015
Excerpt:
creativity -- Promotional media in the digital age -- Non-advertising promotion -- International advertising
3.
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
Advertising media planning.
4.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012
Excerpt:
International Advertising -- Agency Selection -- Advertising Research -- Creative Decisions -- Media Selection
5.
by
Semenik, Richard J.
Format:
Books
Publication Date
2012
Excerpt:
Advertising media planning.
6.
by
Burtenshaw, Ken.
Format:
Books
Publication Date
2011
Excerpt:
growth of digital media and integrated advertising campaigns. Interviews with leading practitioners
7.
by
Arens, William F.
Format:
Books
Publication Date
2004
Excerpt:
, electronic, and digital media -- Using advertising media -- Using print media -- Using electronic media
8.
by
Arens, William F.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
Mass-média.
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