by
Seeco, Louis Itumeleng.
Format:
Books
Publication Date
2010
Excerpt:
Marketing the same difference : cultural and language dichotomy in advertising / Seeco, Louis
by
Felton, George, 1947-
Format:
Books
Publication Date
2013
Excerpt:
, using language powerfully and originally--as well as the wide variety of media and advertising genres
by
Tag, Nancy R.
Format:
Books
Publication Date
2012
Excerpt:
Vocabulary of Advertising -- Every Language Needs a Vocabulary -- The Bask Terms of AdSpeak: They'll Change
by
Kelly-Holmes, Helen, 1968-
Contributor biographical information http://www.loc.gov/catdir/bios/hol051/2004054891.html
Publisher description http://www.loc.gov/catdir/description/hol054/2004054891.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004054891.html
Publisher description http://www.loc.gov/catdir/description/hol054/2004054891.html
Table of contents http://www.loc.gov/catdir/toc/hol052/2004054891.html
Format:
Books
Publication Date
2005
Excerpt:
Advertising -- Language.
by
Brierley, Sean, 1966-
Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format:
Books
Publication Date
2002
Excerpt:
language -- Measuring effectiveness -- Regulating advertisements -- Postscript : advertising in crisis.
by
Berger, Warren.
Format:
Books
Publication Date
2001
Excerpt:
Introduction : why advertising matters, honestly -- When ads got smart -- A new visual language
by
Jewler, A. Jerome.
Format:
Books
Publication Date
2001
Excerpt:
Advertising language.
by
Saunders, Dave, author
Format:
Books
Publication Date
1997
Excerpt:
culture and the language of everyday life. It examines some controversial advertisements of recent years.
Limit Search Results
Narrowed by: