5 Results Found
00000IIE
by
Donsbach, Wolfgang, 1949-
Format:
Books
Publication Date
2015
Excerpt:
The concise encyclopedia of communication / Donsbach, Wolfgang, 1949-
2.
by
Sheehan, Kim Bartel.
Format:
Books
Publication Date
2004
Excerpt:
courses in advertising marketing, journalism, mass communication, and communication studies."--BOOK JACKET.
3.
by
Shimp, Terence A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html
Format:
Books
Publication Date
2003
Excerpt:
Advertising, promotion & supplemental aspects of integrated marketing communications / Shimp
by
Pratkanis, Anthony R.
Format:
Books
Publication Date
2002
Excerpt:
-- Packages -- Self-sell -- Naked attics and neighborhood war heroes : on vividness in communication -- Why do
by
Green, Nick.
Format:
Books
Publication Date
1990
Excerpt:
Communication in the Third World : seizing advertising opportunities in the 1990s / Green, Nick.
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