The complete idiot's guide to MBA basics
Title:
The complete idiot's guide to MBA basics
Author:
Gorman, Tom.
ISBN:
9780028644493
Personal Author:
Edition:
2nd ed.
Publication Information:
Indianapolis, IN : Alpha, ©2003.
Physical Description:
xxvi, 406 pages : illustrations ; 23 cm
General Note:
Includes index.
Contents:
Managing people -- Making decisions about resources and operations -- Managing money, accounting, and finance -- Managing marketing for maximum sales -- Steering the business into the future.
Electronic Access:
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-b.htmlPublisher description http://catdir.loc.gov/catdir/enhancements/fy0716/2002116795-d.html