exciting ways. This book delivers the theory that will form the cornerstone of your marketing studies, and

-- pt. II INSIDE ANALYSIS -- 5.Making Data -- What Data Will Your Study Need? -- What Will Be Data (and

change: political will for pro-poor measurement -- 11.6.A note of caution -- 11.7.Better measurement in a

questions in each chapter, Strategic Management will help students to excel in their strategic management

resilience in other arenas, including on a global scale. Resilience Practice will help people with an