Search Results for Research -- Planning.

3 Results Found

000IIE

Kotler, Philip.

Format:

Books

Publication Date

2016

Excerpt:

process -- Determining research needs and options -- Choosing a social issue, purpose and focus for your

Available: Copies:

Lee, Nancy, 1932-

Format:

Books

Publication Date

2011

Excerpt:

Marketing Research Fit in the Planning Process? -- Chapter Summary -- Marketing Dialogue. Social Marketing

Available: Copies:

Kotler, Philip.

Format:

Books

Publication Date

2002

Excerpt:

Marketing Environment -- Ch. 4. Determining Research Needs and Resources -- Ch. 5. Mapping the Internal and

Available: Copies:

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