book include planning and preparing written communication, effective structures in documents, diverse

and Societal Issues -- 6. Research -- 7. Strategic Communication Planning -- 8. Stakeholders -- 9

planning reports and proposals -- Writing and completing reports and proposals -- Developing and delivering

Practice -- Chapter 6: Communication Strategy and Strategic Planning -- Chapter 7: Research and Measurement

: Corporate Communication in Practice -- Chapter 5: Communication Strategy -- Chapter 6: Strategic Planning

-- Planning, organising and constructing messages for organisations -- Corporate image and corporate identity

-- Planning the structure of your presentation -- Visual Aids -- Planning the content of your visual aids

-- Recommendation Letters -- Thank-You Letters -- Memos -- Proposals and Reports -- Planning Documents -- Press

interpersonal communication -- Planning business messages -- Writing business messages -- Completing business

-- Planning, organising and constructing messages for organisations -- Corporate image and corporate identity

Yaxley -- Public relations planning -- Setting objectives / Heather Yaxley -- Strategic campaign

future and planning for the worst -- Media training for spokespeople -- Electronic Communication