Title:
Business communication essentials : fundamental skills for the mobile-digital-social workplace
Author:
Bovée, Courtland L., author.
ISBN:
9780134729404
9781292330204
9781292330099
Personal Author:
Edition:
Eighth edition.
Physical Description:
xxxiv, 510 pages ; 28 cm
Contents:
Business Communication Foundations. Professional communication in today's digital, social, mobile world -- Collaboration, interpersonal communication, and business etiquette -- The Three-Step Writing Process. Planning business messsages -- Writing business messages -- Completing business messages -- Brief Business Messages. Crafting messages for digital channels -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Longer Business Messages. Understanding and planning reports and proposals -- Writing and completing reports and proposals -- Developing and delivering business presentations -- Employment Messages and Job Interviews. Building careers and writing résumés -- Applying and interviewing for employment -- Appendices: Format and layout of business documents ; Documentation of report sources ; Correction symbols.
Added Author: