55 Results Found
000000000000IIE
1.
by
Percy, Larry.
Publisher description http://www.loc.gov/catdir/enhancements/fy0907/2008038449-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0827/2008038449.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0827/2008038449.html
Format:
Books
Publication Date
2009
Excerpt:
Strategic advertising management / Percy, Larry.
2.
by
Percy, Larry.
Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012353.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014164960&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005012353-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005012353-d.html
Format:
Books
Publication Date
2005
Excerpt:
Strategic advertising management / Percy, Larry.
3.
by
Rossiter, John R.
Table of contents http://swbplus.bsz-bw.de/bsz061199036inh.htm
Format:
Regular print
Publication Date
1997
Excerpt:
Advertising communications & promotion management / Rossiter, John R.
4.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012 2011
Excerpt:
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
by
Duncan, Tom (Thomas R.). Principles of advertising & IMC. 2nd ed.
Format:
Books
Publication Date
2008
Excerpt:
Principles of advertising & IMC / Duncan, Tom (Thomas R.). Principles of advertising & IMC
6.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2012
Excerpt:
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
7.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2010
Excerpt:
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
8.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2007
Excerpt:
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
9.
by
Hackley, Christopher E.
Format:
Books
Publication Date
2005
Excerpt:
Advertising and promotion : communicating brands / Hackley, Christopher E.
10.
by
Clow, Kenneth E.
Format:
Books
Publication Date
2002 2001
Excerpt:
Integrated advertising, promotion, and marketing communication / Clow, Kenneth E.
11.
by
Shimp, Terence A.
Format:
Books
Publication Date
2010
Excerpt:
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
12.
by
Shimp, Terence A.
Format:
Books
Publication Date
2006
Excerpt:
Advertising, promotion and other aspects of integrated marketing communications / Shimp, Terence A.
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