Search Results for Image.

Select an Action

5 Results Found

00000IIE

Strategic integrated marketing communications

Percy, Larry, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1776444&site=ehost-live

Format:

Books

Publication Date

2018

Excerpt:

image, identity, and reputation have never been more important and this book unlocks the key factors in

Available: Copies:

Integrated advertising, promotion, and marketing communications

Clow, Kenneth E.

Format:

Books

Publication Date

2007

Excerpt:

Integrated marketing communications -- Corporate image and brand management -- Buyer behaviors

Available: Copies:

Creating images and the psychology of marketing communication

Kahle, Lynn R.

Format:

Books

Publication Date

2006

Excerpt:

Image (Psychology)

Available: Copies:

Culture and positioning as determinants of strategy : personality and the business organization

Ellson, Tony, 1953-

Table of contents http://www.loc.gov/catdir/toc/fy046/2003065683.html
Publisher description http://www.loc.gov/catdir/description/hol053/2003065683.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2003065683.html

Format:

Books

Publication Date

2004

Excerpt:

perception and image." "The book suggests that the principal drivers of strategic positioning play a

Available: Copies:

Marketing communications : contexts, strategies, and applications

Fill, Chris.

Format:

Books

Publication Date

2002

Excerpt:

management (KAM) ; Corporate reputaion/identity/image ; Internet strategies ; Sales promotion ; Video

Available: Copies:

Select an Action

	{displayName}	{count}
{error}