by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2015
Excerpt:
, publicity, and corporate program -- International advertising and promotion -- Evaluating the social
by
Barker, Rachel, 1958-
Format:
Books
Publication Date
2013
Excerpt:
corporate culture. Integrated Organisational Communication 2nd Edition covers these aspects and addresses
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012 2011
Excerpt:
marketing communication evolved -- 3. Social, ethical and regulatory aspects -- Part 2. How marketing
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012
Excerpt:
Social, Ethical, And Economic Aspects of Advertising and Promotion -- Advertising and Promotion Ethics
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2009
Excerpt:
Chapter 21: Regulation of Advertising and Promotion Chapter 22: Evaluating the Social, Ethical, and
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
advertising and promotion -- 22. Evaluating the social, ethical, and economic aspects of advertising and
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2004
Excerpt:
the Social, Ethical, and Economic Aspects of Advertising and Promotion.
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