Engaging organizational communication theory & research : multiple perspectives / May, Steve.

Reframing difference in organizational communication studies : research, pedagogy, practice / Mumby

learning, critical thinking, research skills, and application of theory to practice and vice versa; and

-oriented research tradition -- Box 6.1 Methodological controversies -- Situational crisis communication theory (SCCT

the Media -- Conducting Research for Targeting Traditional Media -- Researching and Engaging the

Relations Public Relations Research and Planning / Media Relations / Investor Relations and Financial

- giving you a balanced look at the diversity reflected in communication theory and research. Including a