by
Schiffman, Leon G., author.
Format:
Books
Publication Date
2019
Excerpt:
Communication and consumer behavior -- Part IV Social and cultural settings -- Part V Consumer decision-making
by
Hoyer, Wayne D. author.
Format:
Books
Publication Date
2013
Excerpt:
findings, and emotion in consumer decision making. In addition, it includes an increased emphasis on social
by
Hoyer, Wayne D.
Format:
Books
Publication Date
2010
Excerpt:
-- Judgment and Decision Making Based on High Consumer Effort -- Judgment and Decision Making Based on Low
by
Solomon, Michael R.
Format:
Books
Publication Date
2004
Excerpt:
Opinion Leadership. 13. Buying and Disposing -- Pt. IV. Ethics and Consumer Protection. 14. Ethics, Social