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1. 
Cover image for Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2016
Excerpt: 
managers, but anyone interested in the infinite variations of human behavior. The Desire Hunter combines
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2. 
Cover image for How cool brands stay hot : branding to Generation Y
by 
Bergh, Joeri van den, 1971-
Format: 
Books
Publication Date 
2013
Excerpt: 
' desire to stay young and cool -- Conclusion --
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3. 
Cover image for Performing consumers : global capital and its theatrical seductions
by 
Wickstrom, Maurya.
Format: 
Books
Publication Date 
2006
Excerpt: 
performative desire to "try on" otherness, Maurya Wickstrom employs five American brandscapes to serve as case
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4. 
Cover image for The Century of the self. Episode 1, Happiness machines
by 
Curtis, Adam.
Format: 
Video disc
Publication Date 
2006
Excerpt: 
. Explores the emotional connection to consumerism and the psychological motivation of desires over needs.
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5. 
Cover image for The why of consumption : contemporary perspectives on consumer motives, goals and desires
by 
Mick, David Glen.
Format: 
Books
Publication Date 
2000
Excerpt: 
The why of consumption : contemporary perspectives on consumer motives, goals and desires / Mick
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