Search Results for Ethics.

Consumer behavior

Schiffman, Leon G., author.

Format:

Books

Publication Date

2019

Excerpt:

-making, marketing ethics, and consumer research.

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Consumer behavior

Hoyer, Wayne D. author.

Format:

Books

Publication Date

2013

Excerpt:

responsibility and ethics in marketing. With even more real-world examples and application exercises, including

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E-marketing : theory and application

Dann, Stephen, 1973-

Format:

Books

Publication Date

2011

Excerpt:

DIRECTIONS -- Chapter 14: Applications for business and non-business -- Chapter 15: Law, ethics and society

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Consumer behavior

Hoyer, Wayne D.

Format:

Books

Publication Date

2010

Excerpt:

Innovations -- Symbolic Consumer Behavior -- Ethics and the Dark Side of Consumer Behavior and Marketing.

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Contemporary issues in marketing and consumer behaviour

Parsons, Elizabeth.

Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017309381&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

; ethics; sustainable marketing; and, the green and the global consumer. This book locates the development

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Explorations of marketing in society

Gundlach, Gregory T. (Gregory Thomas)

Table of contents http://catdir.loc.gov/catdir/toc/ecip076/2006101636.html

Format:

Books

Publication Date

2007

Excerpt:

policy, public policy on marketing, macromarketing, and marketing ethics. Each of these sections opens

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Consumer behavior : in fashion

Solomon, Michael R.

Format:

Books

Publication Date

2004

Excerpt:

Opinion Leadership. 13. Buying and Disposing -- Pt. IV. Ethics and Consumer Protection. 14. Ethics, Social

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