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1. 
Cover image for Small data : the tiny clues that uncover huge trends
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2016
Excerpt: 
small data into your business and life.
Available: Copies:
2. 
Cover image for Consumer behaviour
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Further reading -- References -- 12.Innovation -- Introduction -- The product life cycle -- Adoption of
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3. 
Cover image for Explorations of marketing in society
by 
Gundlach, Gregory T. (Gregory Thomas)
Format: 
Books
Publication Date 
2007
Excerpt: 
press that brings real challenges and impacts to life. The book provides expert and provocative
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4. 
Cover image for Lifestyle market segmentation
by 
Cahill, Dennis J.
Format: 
Books
Publication Date 
2006
Excerpt: 
the process, giving real-life examples as illustration as it provides the tools to effectively market
Available: Copies:
5. 
Cover image for Let them eat cake : marketing luxury to the masses-as well as the classes
by 
Danziger, Pamela N.
Format: 
Books
Publication Date 
2005
Excerpt: 
they buy, how much they spend, and why they buy -- 5. The inner life of luxury consumers - field guide
Available: Copies:
by 
Pooler, Jim.
Format: 
Books
Publication Date 
2003
Excerpt: 
the Demographic Stages of Life -- III. The Challenge for Retailers -- 10. The Levels of Retail Need
Available: Copies:
7. 
Cover image for Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Books
Publication Date 
2002
Excerpt: 
, services, and ideas -- Strategies for new products and the product life cycle -- The nature of the supply
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