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1. 
Cover image for Consumer behavior
Consumer behavior
by 
Schiffman, Leon G., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
, this text prepares readers for careers in brand management, advertising, and consumer research. The 12
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2. 
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
: Exploring the Role of Online Mobile Photo Sharing in Identity Development Among Adolescent Girls / Jenna
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3. 
Cover image for Consumer psychology for marketing
Consumer psychology for marketing
by 
Foxall, G. R.
Format: 
Books
Publication Date 
1998
Excerpt: 
psychology. It tackles the subject directly from the viewpoint of marketing management, placing emphasis on
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