by
Danziger, Pamela N.
Format:
Books
Publication Date
2005
Excerpt:
Let them eat cake : marketing luxury to the masses-as well as the classes / Danziger, Pamela N.
by
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format:
Books
Publication Date
2002
Excerpt:
Effective marketing : creating and keeping customers / Zikmund, William G.
by
Foxall, G. R.
Format:
Books
Publication Date
1998
Excerpt:
Consumer psychology for marketing / Foxall, G. R.
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