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1. 
Cover image for Consumer behaviour
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2013
Excerpt: 
approach -- Traits and factors -- Psychographics -- Self-concept -- Further reading -- References -- 5
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by 
Joubert, Johan Pierre Retief, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Chapter 8. Personality and self-concept -- Chapter 9. Market segmentation, targeting and positioning
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3. 
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball.
Format: 
Books
Publication Date 
2012
Excerpt: 
perception and learning -- Customer motivation -- Customer attitudes -- Personality and self-concept
Available: Copies:
4. 
Cover image for Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
, Personality, and Emotion -- Attitudes and Influencing Attitudes -- Self-Concept and Lifestyle -- Situational
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5. 
Cover image for Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
perception and learning -- Customer motivation -- Customer attitudes -- Personality and self-concept
Available: Copies:
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