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Cover image for The pirate inside : building a challenger brand culture within yourself and your organization
The pirate inside : building a challenger brand culture within yourself and your organization
by 
Morgan, Adam.
Books24x7 http://www.books24x7.com/marc.asp?bookid=11256
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=219706
ebrary http://site.ebrary.com/id/10300671
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=117396
MyiLibrary http://www.myilibrary.com?id=27115
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
Challenger Brand Cultures; 1 Outlooking: A Different Kind of Insight Seeking; 2 Pushing: A Different Kind of
Available: Copies:
2. 
Cover image for The pirate inside : building a challenger brand culture within yourself and your organization
The pirate inside : building a challenger brand culture within yourself and your organization
by 
Morgan, Adam, 1969-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0416/2004006448.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017607852&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004006448-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2004006448.html
Format: 
Books
Publication Date 
2004
Excerpt: 
different kind of commitment -- Refusing : a different kind of passion -- Taking it personally : a different
Available: Copies:
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