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Essentials of corporate communication : implementing practices for effective reputation management

Riel, C. B. M. van.

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html

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Books

Publication Date

2007

Excerpt:

Essentials of corporate communication : implementing practices for effective reputation management /

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Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value

Haywood, Roger, 1939-

Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009330.html

Format:

Books

Publication Date

2005

Excerpt:

Corporate reputation, the brand & the bottom line : powerful proven communication strategies

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Designing B2B brands : lessons from Deloitte and 182,000 brand managers

Martinez Onaindia, Carlos.

Format:

Books

Publication Date

2013

Excerpt:

enduring, addresses the role of designers; the marketing and communication function; human resources and

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Balanced brand : how to balance the stakeholder forces that can make or break your business

Foley, John, 1955-

Format:

Books

Publication Date

2006

Excerpt:

backlash flashpoints and for designing internal and external communication strategies for projecting

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Worldwide identity : inspired design from forty countries

Peters, Robert L. (Robert Lloyd), 1954-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005010739.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014753954&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005010739-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005010739-d.html

Format:

Books

Publication Date

2005

Excerpt:

effective shaping of identities and communication. Designers worldwide have given shape to the identities of

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Campaign strategies and message design : a practitioner's guide from start to finish

Moffitt, Mary Anne, 1944-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018456690&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1999

Excerpt:

-- Communication Selection Strategies -- Definitions Initiate Conceptualization of Strategies -- Strategies for

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